Natwest’s Experiential Start-Up Bus Heads For London


It seems everyone’s jumping on the experiential bus bandwagon as of late and quite rightly so too, what a great idea to get the public involved in new campaigns, incentives and initiatives to generate massive brand awareness on a mobile basis.

We love this idea. Just 3 years ago, we were a simply start-up ourselves. Just our MD, Catriona, with a phone, a phone book and a few ideas for booking venues for businesses and now look at us! With the right mentoring, direction and team, we’ve got a pretty big office, with more than a few people and we’re doing all sorts – retail solutions, promotional space bookings, in-store demonstrations, experiential marketing, brand experience – the absolute works.

When we first started out, we took any help we could get when it came to learning from other businesses, so we were thrilled to discover that Natwest national enterprise campaign StartUp Britain and charity Hatch Enterprise have teamed up to host the StartUp Britain to Brixton event, aimed at local entrepreneurs and those interested in starting a business.

On the day of the event, taking place on 10 October, business coaches provided by community enterprise charity Hatch and StartUp Britain will provide information and support for those interested in the next steps to further a business idea.

Through activities and talks by entrepreneurs, the day will provide a host of opportunities for visitors to be inspired and to test their business ideas, as well as gain advice. Oh and did you know that this is the first time that Hatch Enterprise has hosted the event? Well now you do. If you want to get involved, The StartUp Britain Bus will be at Windrush Square between 10am to 4pm.